Strategy and Transformation

The Power of Inside Out Thinking

Kumu is an agency partner who understands your business category and we can help you shepherd transformative change through our “Inside Out” approach. We start out with a rapid discovery interviewing key stakeholders to determine business and marketing objectives and build out from there.

Services Provided Include

  • Brand Strategy
  • Digital Strategy
  • Enterprise Content Strategy
  • Programmatic Advertising Strategy
  • Digital Product Strategy
  • Influencer Marketing Strategy
  • Paid Social Media Strategy

Experience & Design

The Customer Sees Everything

Kumu produces experiences that are empathic of the customer's points of view, wants and needs. And, through a strong creative discipline, we create consistent on-brand engagements that ensure that each stage of the customer experience is considered, across platforms and channels.

Services Provided Include

  • UX Research (Competitive Analysis, Heuristic Analysis, User Research)
  • UX Design (Prototype Development, Interaction Design, Information Architecture)
  • Creative Direction
  • Video Storytelling
  • Copywriting
  • Content Development

Campaigns, Advertising & PR

Performance Marketing & ROI

Our team of media professionals leverage data, ad-technology, and advanced attribution methods to ensure every working dollar spent is invested in the most effective channel possible.Using data-drive marketing platforms, we offer progressive and competitive solutions for your marketing spend.

Services Provided Include

  • Programmatic Native, Display, Mobile, Video
  • Video (In-Stream, Out-stream, Contextual, Native)
  • Connected TV/OTT
  • Google Ads: Search and Display
  • Paid Social Media
  • Influencer Marketing
  • Brand Content

Platform & Apps

Build it and they will come

While we pride ourselves on our breadth of strategic and creative thinking, success of a project is in the execution. We have developed extensive platforms and apps for multiple categories of clients, from web-based content management systems, to custom software and mobile apps.

Services Provided Include

  • Technology Strategy
  • Rapid Prototyping
  • Software Development
  • App Development (HTML5 and Native)
  • Mobile Development
  • Website Development
  • Quality Assurance Testing
  • Content Management Systems
  • Support and Management


BC Hydro
Ocean Wise
Efficiency Nova Scotia
The Climate Reality Project